260km/h in sight: Vars hosts the 2025 Speed Skiing World Championships

From 17 to 30 March 2025, all eyes were on Vars la Forêt Blanche. This mecca of pure speed for a spectacular double event - the Speed Skiing World Championships and a world record attempt on the legendary Chabrières slope, with one clear goal: breaking the 260km/h barrier.

The slope where anything is possible

With its dizzying gradient peaking at 98% at the start, the Chabrières slope has established itself over the years as the stage for speed skiing's greatest feats. In March 2025, the world's best skiers gathered to push the limits of the discipline and race the clock.

More than 20 years of speed… and visibility

For more than two decades, RevolutionR has supported Vars in bringing its greatest sporting challenges to the media, helping to establish the resort as the world capital of speed skiing. For this 2025 edition, the agency is rolling out a complete, integrated communications strategy: a meticulous PR plan designed to showcase the event before, during and after the competition, and proactive national and international media relations, backed by an extensive network of sports and mountain journalists.